Insights, strategies, and best practices for brand protection, product verification, and fighting counterfeits.
A new generation of high-quality counterfeits is making detection harder than ever. Understand the super-fake phenomenon and learn advanced strategies to protect your brand.
The brand protection landscape is evolving rapidly. Explore emerging technologies and trends shaping the future.
DTC brands face distinct counterfeiting challenges as they scale. Learn how to protect your brand while maintaining the direct customer relationship that defines your business.
Justifying brand protection spend requires demonstrating value. Learn frameworks for measuring and communicating ROI.
Learn how to integrate product verification APIs into your existing systems for seamless authentication workflows.
A brand protection audit reveals the full scope of counterfeiting threats facing your business. Learn how to conduct a thorough assessment of your brand's vulnerability.
Understanding why consumers buy counterfeits helps develop more effective anti-counterfeiting strategies.
Enforcement actions send powerful messages to counterfeiters. Learn the legal tools available to protect your brand.
You don't need an enterprise budget to protect your brand from counterfeiters. Discover practical, cost-effective strategies for small businesses and startups.
Not all unauthorized sales involve counterfeits. Gray market goods—genuine products sold outside authorized channels—pose unique challenges for brand protection.
Can blockchain deliver on its promise of immutable supply chain records? Examine the reality behind the hype.
Effective online brand protection requires dedicated resources. Learn how to structure a team that can handle the challenge.